Identity Design, Print Collateral
When Thrive Counseling launched, they had some specific themes they wanted to incorporate into their new identity. We worked with them to create a clean, modern look that would translate well into their collateral and curriculum, and interface well with their clients.
The guidelines Thrive had were to incorporate a tree, communicate growth and flourishing, and have a design that was geometric, simple, and adaptable. We created a mark with a satisfying symmetry, easy and calming to look at, and adaptable for a variety of applications.