Montague’s Jewelers
case study
Identity Design, Collateral, Signage
Montague’s had a desire to create an identity that was fresh and attracted a younger demographic, yet retained a classic, timeless appeal.
For inspiration, we dug deep into Montague’s history and drew from early photos of the shop’s storefront. We created a custom, hand-drawn logotype that is as unique as their jewelry, and has an appeal that spans generations. The new logo also has an accompanying “seal” version for special applications.
Montague’s Jewelers is a business with a rich history in the Billings community. They are a family business from origin to current ownership (more than 80 years!), and are deeply passionate about their craft and about their city.
